with Arilda Surridge & Alex Sandev
There is much more to creating a retreat than choosing a destination and putting together an itinerary. You need to know who it is for, whether there is real demand, what the numbers look like, how the experience should flow, and how people will actually find it and register.
That is where Alex and I can help. I bring the retreat planning, pricing, profitability, participant experience, logistics, and the real-life experience of creating and hosting retreats. Alex brings the website, SEO, marketing, technology, and systems side.
Together, we look at the whole retreat, not just one piece of it.
You have a retreat idea but you are not sure there is real demand for it.
You are worried it could sell out and still not make the money you hoped.
You do not know what to charge, or where your break-even point really is.
You are not sure what to include, and what may be quietly draining your budget.
You have the vision, but not the website, SEO, or systems to fill it.
You do not know how people will actually find your retreat and register.
One of the strengths of this work is that Alex and I do not bring the same expertise, and retreats need both sides.
Retreat strategy and experience
I bring experience creating and hosting retreats in different locations, along with the planning, pricing, profitability, participant experience, logistics, marketing, and the details you do not always realize you need to think about until you are actually doing this.
Digital strategy and marketing
Alex brings expertise in websites, SEO, marketing, technology, lead generation, systems, and helping businesses build a stronger online presence so your ideas become something tangible that works without guessing why.
You can create an amazing retreat, but people still have to find it. You can have a great website and strong marketing, but the retreat itself still has to make sense financially and be something people actually want to attend. We look at both.
Here is exactly what you get with each option, in full, so you can see the whole picture before the investment.
This option is a good fit if you have a retreat idea, have already started planning, or have hosted retreats before and want experienced eyes on the strategy before you keep moving forward.
A retreat can sell out and still not make the money you thought it would. We will look at the financial side before you commit more time and money.
The more we understand ahead of time, the more we can accomplish during our three hours together.
Bring us what you have. We will use the time to work through the decisions that matter most for your retreat.
This option is best for someone who wants help shaping the strategy and then feels comfortable taking the plan and running with it.
This option is for someone who wants more than a strategy session. For three months, Alex and I work alongside you as you create, launch, and begin filling your retreat.
First, we make sure the foundation makes sense. We would rather find a problem with the concept or numbers now than after you have signed an expensive contract.
Once we know what you are creating and the numbers make sense, we focus on getting the retreat into the market.
Once your retreat is live, we look at what is actually happening. Are people visiting the page? Asking questions? Registering? Where are they getting stuck?
| Session | Focus | Length | With |
|---|---|---|---|
| 1 | Retreat Strategy & Demand Validation | 90 min | Arilda + Alex |
| 2 | Retreat Numbers & Experience | 60 min | Arilda |
| 3 | Website, Marketing & Systems | 60 min | Alex |
| 4 | Launch Strategy | 60 min | Arilda + Alex |
| 5 | Filling Your Retreat | 60 min | Arilda + Alex |
| 6 | What's Working & What's Next? | 60 min | Arilda + Alex |
Limited email support for brief questions and implementation guidance is included between sessions during the 90-day engagement.
This option is for someone who wants us there while you are actually doing the work.
Also included in the 90-day package: one retreat landing page created for your retreat.
These packages include strategy, consulting, feedback, and planning support. The 90-Day Retreat Creation & Launch Consulting package also includes creation of one retreat landing page. Full-service retreat management and other implementation services are not included unless separately contracted.
Additional website pages, advanced integrations, custom development, paid advertising, or other implementation support can be scoped separately if needed.
Two ways to work with us. Both are consulting engagements built around the plan above.
One private 3-hour intensive
You want a focused strategy and can implement the plan yourself.
Paid in full, or 3 monthly payments of $2,100 ($6,300 total)
You want ongoing guidance while you build, launch, and begin filling the retreat.
Both options are consulting engagements. We work with you on the strategy and decisions; you remain the owner and implementer of the retreat.
You want Alex and me to look at the retreat with you, help you make the big decisions, identify what you may be missing, and leave you with a clear plan you feel comfortable implementing yourself.
You want us there while you are actually doing the work, making decisions, building the retreat, working through the numbers, preparing the marketing, launching it, and beginning to fill it.
You do not need to have every detail figured out before working with us. You can come with an idea, halfway through planning, or after hosting retreats that did not go the way you hoped. We will meet you where you are, look at what you have, and help you figure out what makes sense next.
